Do I need any video or editing skills?
No. The whole point is that you don't shoot anything. You paste a prompt into an AI video tool, render a clip, and follow the cheat sheet for ratios and length. If you can copy and paste, you can run this.
Which AI tool do I need?
The playbook is built around Higgsfield, but the prompts are written to work with any modern image or video AI. You bring your own tool/subscription; we bring the system that makes it produce UGC ads.
Is this just a text file of prompts?
No — that's the difference. You get 50 templates and 100 hooks, plus the full workflow playbook, a platform cheat sheet, and a library of actually-rendered AI UGC images and video clips you can use as starter assets.
Will it work for my product?
If it sells on TikTok, Reels, Shorts, or Meta, yes. The templates are fill-in-the-blank and cover unboxing, problem/solution, testimonial, before/after, demo, comparison, and more — across e-commerce, DTC, and dropshipping niches.
What's the difference between Starter and Pro?
Starter has everything you need to start: templates, hooks, playbook, cheat sheet, and the example library. Pro adds the Ad Angle Vault (30 frameworks), 50 cinematic B-roll prompts, a commercial-use license, lifetime updates, and a content calendar — built for scaling and client work.
What if it's not for me?
You're covered by a 7-day, no-questions-asked refund through Gumroad. Download it, use it, and if it's not a fit, ask for your money back.